Structural Analysis of Nonlinear Pricing

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2018
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The University of Chicago Press
Abstract

This paper proposes a new methodology for analyzing nonlinear pricing data. We establish identification of the model primitives with a known tariff and characterize the model restrictions on observables. We propose a quantile-based nonparametric estimator that achieves consistency at the parametric rate. We introduce unobserved product heterogeneity with an unknown tariff and show how our identification and estimation results extend. A Monte Carlo study analyzes the robustness of our methodology to menus of two-part tariffs. Analysis of cellular service data assesses the performance of various pricing strategies. We discuss extensions to network effects, multiproduct firms, bundling, differentiated products, and oligopolies.

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Luo, Yao, Perrigne, Isabelle and Vuong, Quang. "Structural Analysis of Nonlinear Pricing." Journal of Political Economy, 126, no. 6 (2018) The University of Chicago Press: 2523-2568. https://doi.org/10.1086/699978.

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