Program for Communication Excellence
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Browsing Program for Communication Excellence by Subject "management development"
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Item Leadership Communication: A Communication Approach for Senior-Level Managers(Emerald Group Publishing Limited, 2006) Barrett, Deborah, J.Item The Power of PowerPoint: Providing MBAs a Leadership Edge(Association for Business Communication, 2004) Barrett, Deborah J.Edward Tufte (2003) argues that PowerPoint is so flawed that it is impossible to communicate anything meaningful using it. The medium is not flawed; the users are. Instead of condemning PowerPoint, we owe it to the MBAs to teach them how to use this powerful communication tool. Knowing how to use PowerPoint effectively can give MBAs a leadership edge. This article discusses what we should be teaching the MBAs to allow them to take advantage of PPT and use it to deliver powerful presentations.