Program for Communication Excellence

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Now showing 1 - 4 of 4

Achieving Results in MBA Communication
(Association for Business Communication, 2002) Barrett, Deborah J.
Leadership Communication: A Communication Approach for Senior-Level Managers
(Emerald Group Publishing Limited, 2006) Barrett, Deborah, J.
Leadership Communication: The Current State and the Future of MBA Communication
(2005) Knight, Melinda; Barrett, Deborah J.
The Power of PowerPoint: Providing MBAs a Leadership Edge
(Association for Business Communication, 2004) Barrett, Deborah J.
Edward Tufte (2003) argues that PowerPoint is so flawed that it is impossible to communicate anything meaningful using it. The medium is not flawed; the users are. Instead of condemning PowerPoint, we owe it to the MBAs to teach them how to use this powerful communication tool. Knowing how to use PowerPoint effectively can give MBAs a leadership edge. This article discusses what we should be teaching the MBAs to allow them to take advantage of PPT and use it to deliver powerful presentations.