Customer service biases against obese individuals: A field investigation of retail service

dc.contributor.advisorHebl, Michelle R.en_US
dc.creatorMannix, Laura Marieen_US
dc.date.accessioned2009-06-04T07:56:02Zen_US
dc.date.available2009-06-04T07:56:02Zen_US
dc.date.issued2001en_US
dc.description.abstractCustomer service is a focus of much research attention and is linked to organizational outcomes. This thesis examines customer service behaviors toward obese versus average-weight customers. Because of the negative stereotype of obesity and widespread discrimination against obese individuals in many social and organizational contexts, we hypothesized that obese customers would receive poorer service than average-weight customers. We also proposed several potential moderators of the relationship between obesity and customer service. Data supported our first two hypotheses, but overall no effects of hypothesized moderators emerged. Results are discussed in terms of stigma and customer service.en_US
dc.format.extent117 p.en_US
dc.format.mimetypeapplication/pdfen_US
dc.identifier.callnoTHESIS PSYCH. 2001 MANNIXen_US
dc.identifier.citationMannix, Laura Marie. "Customer service biases against obese individuals: A field investigation of retail service." (2001) Master’s Thesis, Rice University. <a href="https://hdl.handle.net/1911/17449">https://hdl.handle.net/1911/17449</a>.en_US
dc.identifier.urihttps://hdl.handle.net/1911/17449en_US
dc.language.isoengen_US
dc.rightsCopyright is held by the author, unless otherwise indicated. Permission to reuse, publish, or reproduce the work beyond the bounds of fair use or other exemptions to copyright law must be obtained from the copyright holder.en_US
dc.subjectMarketingen_US
dc.subjectIndustrial psychologyen_US
dc.subjectBusiness administrationen_US
dc.subjectPsychologyen_US
dc.titleCustomer service biases against obese individuals: A field investigation of retail serviceen_US
dc.typeThesisen_US
dc.type.materialTexten_US
thesis.degree.departmentPsychologyen_US
thesis.degree.disciplineSocial Sciencesen_US
thesis.degree.grantorRice Universityen_US
thesis.degree.levelMastersen_US
thesis.degree.nameMaster of Artsen_US
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