Separating Smartphone advertising from applications

dc.contributor.advisorWallach, Daniel S.
dc.contributor.committeeMemberCox, Alan L.
dc.contributor.committeeMemberZhong, Lin
dc.creatorShekhar, Shashi
dc.date.accessioned2012-09-06T00:09:08Z
dc.date.accessioned2012-09-06T00:09:10Z
dc.date.available2012-09-06T00:09:08Z
dc.date.available2012-09-06T00:09:10Z
dc.date.created2012-05
dc.date.issued2012-09-05
dc.date.submittedMay 2012
dc.date.updated2012-09-06T00:09:10Z
dc.description.abstractA wide variety of smartphone applications today rely on third-party advertising services, which provide libraries that are linked into the hosting application. This situation is undesirable for both the application author and the advertiser. Advertising libraries require additional permissions, resulting in additional permission requests to users. Likewise, a malicious application could simulate the behavior of the advertising library, forging the user's interaction and effectively stealing money from the advertiser. This thesis describes AdSplit, where we extended Android to allow an application and its advertising to run as separate processes, under separate user-ids, eliminating the need for applications to request permissions on behalf of their advertising libraries. We also leverage mechanisms from QUIRE to allow the remote server to validate the authenticity of client-side behavior. In this thesis, we quantify the degree of permission bloat caused by advertising, with a study of thousands of downloaded apps. AdSplit automatically recompiles apps to extract their ad services, and we measure minimal runtime overhead. We also observe that most ad libraries just embed an HTML widget within and describe how AdSplit can be designed with this in mind to avoid any need for ads to have native code.
dc.format.mimetypeapplication/pdf
dc.identifier.citationShekhar, Shashi. "Separating Smartphone advertising from applications." (2012) Master’s Thesis, Rice University. <a href="https://hdl.handle.net/1911/64642">https://hdl.handle.net/1911/64642</a>.
dc.identifier.slug123456789/ETD-2012-05-94
dc.identifier.urihttps://hdl.handle.net/1911/64642
dc.language.isoeng
dc.rightsCopyright is held by the author, unless otherwise indicated. Permission to reuse, publish, or reproduce the work beyond the bounds of fair use or other exemptions to copyright law must be obtained from the copyright holder.
dc.subjectAndroid
dc.subjectSmartphones
dc.subjectSecurity
dc.titleSeparating Smartphone advertising from applications
dc.typeThesis
dc.type.materialText
thesis.degree.departmentComputer Science
thesis.degree.disciplineEngineering
thesis.degree.grantorRice University
thesis.degree.levelMasters
thesis.degree.nameMaster of Science
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