Hight, Christopher2009-06-042009-06-042005Armstrong, W. Brent. "Brenta: The structure of brand-scaping one's image(inary)." (2005) Master’s Thesis, Rice University. <a href="https://hdl.handle.net/1911/17843">https://hdl.handle.net/1911/17843</a>.https://hdl.handle.net/1911/17843Architecture and design is not exempt from the laws of branding in the day and age of image identity and mass consumerism. Brenta is a network that maps, structures, projects and identifies the relationships of branding in the realm of modern design.101 ppapplication/pdfengCopyright is held by the author, unless otherwise indicated. Permission to reuse, publish, or reproduce the work beyond the bounds of fair use or other exemptions to copyright law must be obtained from the copyright holder.Business administrationMarketingMass communicationArchitectureThesisRICE2745reformatted digitalTHESIS ARCH. 2005 ARMSTRONG